Client Case Study4
Foreign-Invested Site Operator

Tasks and Challenges

  • Raising the profile of the service and obtaining a large number of users (service PR).


  • Discuss about PR tasks and plans in periodic meetings and execute.
  • Create media kit and press releases that best suit media interests.
  • Conduct interviews with internal staffs and create website content.
  • Organize and execute press conferences.
  • Arrange corporate tie-ups and alliances.


  • Obtained over 20 coverage mainly from internet media every month by distributing 1 to 2 press releases per month.
  • Contributed in acquiring a large volume of users.

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